Can Music Copyright Exist on the Web?
Part I – How Did We Get Here?
In the advent of the internet, many used to ask the question, “Is copyright dead?” The web made media content, and the exchange thereof, prevalent like nothing before. Yes, one could make “mix” tapes in the 70’s by spending endless
hours calculating song lengths vs. track-length on 8-track cartridge recorders, then “dubbing” from a turntable and hoping for the best. Even cassettes in the 80’s only made this act marginally more precocious. The introduction of the compact disc gave us no “key” to unlock the files it contained. However, with the introduction in the mid-90’s of the compression format “mp3” and a computer encoder’s ability to “rip” from a cd, the proverbial cat was out of the bag. For the first time, a medium’s content could easily escape its own media faster than “real time” – incredibly faster!
Copyright exists to assure that the owners of the intellectual property contained within a medium get compensated for the work they have “created” and summarily “own.” Two distinct copyrights affect music production: A) the creation of the “song” (songwriter) and B) the creation of the sound “performance” (artist). Enforcement of copyright directly depends upon the ability to control the distribution of the medium upon which these properties exist – vinyl records and magnetic tapes are not easily transferred or cost-effectively copied. Compact discs and digital sound files, when combined with the “ripping” software to yield mp3s, represent the worst case scenario for control of copyright. First, mp3s compress the file size enough to not burden file delivery via email. Second, when combined with a Peer-to-Peer (P2P) “sharing” network, are easily and quickly “swapped”. And THIS is where we move into legalities regarding copyright theft and infringement.
Much ado has been made over record companies being “out of touch” or late/negligent to address digital music distribution. Truth be told, labels were very aware of the issue. However, the REAL problem was no “commerce” existed to deal with this sudden shift in the market from “album” sales to “singles” – EVERYTHING in the myriad of agreements, contracts and royalties was geared only towards cd/album sales. Artists and their management were reticent about negotiating “new media” contracts with major labels due to held-over animosity from the LP Records to Compact Discs switch whereby artists were promised greater royalties on cd’s, only to be hit with “new media” deductions. And meanwhile, an entire generation of online participants paved a new commerce under the banner, “If I got it on the internet, it must be free!”
Record each person speaking on the podcast with good quality directional microphone that will complement the persons voice while not capturing background noise.
After editing you must mix or render the final product to a stereo or mono file. I usually process the recording and mix at the same time. First if necessary, use software to reduce noise. Then normalize the sound file levels (this is not compression) and add any EQ to make the tonal qualities more desirable. Finally compress the overall program and peak limit the file to -.3db to prevent digital distortion. The EQ, compression and peak limiting processes are generally over used and will ruin the audio. If we were talking food here, a little salt can bring out the flavor – too much and it’s disgusting.
OK, I’m guilty as anybody about conjuring up the MOST complicated solution I can possibly come up with in order to solve a problem. For instance, one day I wanted to paint a heavy metal rod for one of my daughters to lock up her new apartment’s sliding glass door…you know, put it in the bottom slide tray and it stops the door from being pried open. It was about 4 feet long and 2 inches in diameter and HEAVY. I wanted to spray paint the rod on all surfaces simultaneously so the surface would not run and I didn’t want to get paint all over my garage or backyard.
subscribe to RSS feeds on the Apple iTunes web site, the term podcasting is now generically used for RSS feeds, just like Kleenex refers to tissues. And today just about every brand of MP3 and portable video player can subscribe to podcasts as well as desktop and notebook computers.
sites and suggest trading links with them. You can help each other with this free promotion. I usually do a key word search on 
Communication with young adults
Published December 3, 2009 Computer , Internet - podcasting , Internet - promotion , Marketing , Podcasting , Productivity , commentary , social media , social networking , technology 2 CommentsTags: communition, Media, youth
America is now full of non-readers and on average adults read less than one book a year. I recently read a book, Flickering Pixels, which I mentioned in an earlier article which reinforces how new generations prefer learning in a non-
sequential way influenced by our media saturated world.
We no longer search for information, but information now seeks and finds us, whenever we are. With Twitter and Facebook feeds I’m constantly aware of news, trivia, the important and the ridiculous seems to search for me every second of the day. For those of us in media, it is apparent that abundant information saturation is changing habits:
Parents must instill a strong moral and ethical code within their children. There are not enough Internet and TV filters to shelter our children’s eyes and ears. We must get to their heart before media and friends take over.
Employers this generation is not lazy! However they live life in the moment, and relationships, causes and even pleasure will not be postponed for the sake of a career. The dollar is not their motivation.
Educators no longer control the gateway of knowledge because anyone with a computer or smart phone can access any information in seconds. Educators need to help students think and make sense of the all of the available information.
Publishers will survive this culture shift if they produce and distribute content beyond the printed page. If people are not reading books they are watching YouTube, reading blogs, listening to podcasts, reading Social media and sharing sharing their thoughts online.